Help the Circadian Creative Facebook page get 25 fans this week. We’re nearly halfway there! See the links at the end of today’s post or find links in the right hand column on the home page! Thanks for your support.
Well I feel that I have redeemed myself today. I really have not liked the previous two Woodside logos but this one pleases me quite a bit. I feel that it captures the feeling of The Woodside Deli very well. It is warm and pleasant. As I mentioned previously the the walls are covered with early to mid 20th century photos, posters and advertisements. I feel this logo captures that vintage sensibility while still appearing current and relevant.
For color I chose a deep red with brown accents. I feel that These colors convey the preferences of Woodside Deli’s owner, staff and patrons. Many of their current promotional pieces use a similar color scheme. The ornamental wavy lines are primarily a lighter shade of brown which reminds me of the sephia tone of an antique photograph.
The Typography I chose is Americana Extra Bold. This was one of my favorite typefaces many years ago and I was recently reminded of how much I liked it during a visit to the the University of Central Florida last week. I was impressed with how effectively it was utilized on virtually all of their campus signage as well as other printed materials throughout their facilities. Here I think the typeface works well to represent a relevant, contemporary brand but also successfully captures a classic and vintage feeling to the viewer at the same time. Well that’s it. I hope you like it!
Attention: Now you can see my daily updates on Twitter and Facebook. If you are on Twitter please follow the blog by clicking here. If you are on Facebook then become a fan of the Circadian Creative’s Facebook page. Help me get 25 Facebook fans this week! Click the link in this post, or the Facebook icon in the right hand column of the home page. As always, thank you all for your support!
See you all tomorrow.
Sean
