Sorry I haven’t been very talkative the past couple posts. So, what can I say about this one. The typeface I used today is called Modern No. 20. This face was created in 1905 but became largely popular in the mid 20th century after it’s redesign in the 1950’s. I love that time period and that is basis for my attraction to Modern No. 20. I don’t use it much but truly appreciate seeing it around, whether it be in a contemporary layout or vintage piece.
Modern No. 20 is classified as a Modern face and shares this distinction with similar faces like Bodoni and Didot. These faces evoke a sense of elegance, sophistication and perhaps romance. They are very mathematically precise in form compared to earlier Transitional and Classical typefaces. What I like about Modern No. 20 is that it retains the same high brow feeling as it’s Modern relatives while disregarding some of the mathematical precision. I think of it this way, Bodoni is dressed up in a tuxedo, sipping a martini at a classy evening party. Modern No. 20 is casual, relaxing in dockers and a polo shirt drinking a nice imported beer, perhaps at the country club or on a sail boat. That’s my kind of typeface!